Flexible Rewards Program

Giant Food

MY ROLE

HTML Email Developer

BACKGROUND

Giant Food is one of the leading regional grocery retailers in the D.C. Metro Area. I worked as an email developer, producing responsive promotional emails for its customer loyalty program.

Creative assets were developed by the Creative team, while my role focused on building, testing, and troubleshooting personalized, targeted emails and ensuring consistent rendering across devices. The samples below include the launch announcement for Giant’s Flexible Rewards program.